Current times see Nokia struggling its way through the market dominated by Apple and Android smart phones. However, one good thing is that the firm has now started banking its future on the next generation Windows smartphones. Thus, Nokia’s smartphone business has come to capture wider attention mainly through the Windows Phone-based Lumia series. Nokia has started focusing more on software and services after selling its mobile operation and infrastructure segments to Huawei.
According to Nokia, the company’s Lumia 920 and 820 phones just mark the beginning of an entirely new and sophisticated line of Windows Phone 8 devices. Some evaluations state that the new arrivals did not carry with them any ‘wow’ effect needed to knock the smartphone arena. The number of third party applications is lesser with Windows Phone 8 when compared with Google’s and Apple’s stores. However, you shouldn’t forget about the safety of your valuable smartphone. You can keep it protected with some cell phone anti theft software like mSpy. It will work like an invisible security guard around your phone guarding it all the time. And interestingly, no thief will be able to do away with this invisible guard even if he gets to know about it.
As per the estimates of market analysts, not less than 700 million smartphones will sell across the globe this year. A number of retailers and network operators worldwide are getting ready to invite a third line of smartphone system to challenge the market dominated by Apple’s iOS and Google’s Android. However, it is left to the consumers to give a push to Nokia’s and Windows Phone 8, which will be eventually evident with the passage of time.
In the other end, Nokia is also feeling a pinch due to the proliferation of cut-rate non-smartphones manufactured in China and Asia. As early as the beginning of 2012, Samsung overtook Nokia as the world’s leading mobile phone vendor. Dumb phones still account for Nokia’s profitable business as the firm enjoys a very strong and widespread distribution networks and a strong brand reputation in growing markets.
Despite some dark moments and challenging times in its progressive march, Nokia can surely hope for a promising future ahead through its joint venture with Microsoft. The new hope ensues from their across-the-board system that extends over personal computers, mobiles, tablets and laptops in addition to office utilities. The team derives its strength from the winning edge hardware and distribution network of Nokia boosted up further by Microsoft’s multi-platform software.
By effectively investing on this potential market platform, they can tie up all of their capabilities to bring out a hardware portfolio. Microsoft and Nokia really do enjoy a very strong and mutually beneficial partnership that can assure a bright future for the team. Most market analysts compare this to getting together Batman and Robin. Having Nokia taken a thoughtful and appreciable stand in choosing this new course for development, it all depends on how the team works out its way forward to benefit from the evolving needs with respect to mobile applications.
