Numerous surveys conducted by such reliable systems as Google report depressing results for online shop owners as a cart abandonment level lay their business low with a conversion drop by 60% during the checkout process.
What are the stumbling blocks of your Magento store checkout process that drive the customers off the finish line in favor of your competitors? Let’s a have a look at these reasons together.
The moment you choose a sophisticated design over simplicity and clarity you set a foot onto a slippery slope. Magento platform is a happy middle ground to build you e-Сommerce empire on. It offers a manifold of solutions to create a website, which is pleasant to use and to look at. Furthermore, Magento based stores eliminate the risks of getting trapped in a labyrinth of online stands with goods while the client is trying hard to push a filled cart to the cash desk.
Similarly, the particular touchscreen technology check is usually an suggestions unit, have been any obviously placed, substantial choice keys guidebook the client by giving options throughout the checkout method, from the introduction in addition to starting up in the checkout, via encoding in the things, positioning them in hand bags, in addition to handling the particular check model.
Your graphic overall look in the displays must be simple to find the way, equally to the customer and also the staff. In addition, the particular on monitor emails needs to be highlighted with the human words from the system, pointing the particular patron’s interest to a higher process, or to the correct place on the particular touchscreen technology in which they should move forward.
Barcode pictures
Your barcode pictures ought to be the greatest offered. Nothing is much more annoying to the customer than repetitive and unsuccessful verification. To allow encoding at the much larger mileage, the particular home checkout need to include built-in beam of light pictures, rather than the particular short-range optical pictures. In the event much larger things need to be scanned, including in home improvement stores, another born optical protection might be offered.
Strategic steps to combat poor checkout process
- “Not to be continued”.
Avoid everlasting prelude on the checkout. Get rid of that annoying buttons that suggest proceeding with one more “final” step or your Magento store page will be closed for good.
- Run, Forest, Run.
Remember that timing is your enemy. Do not loosen the grip and do not let second thoughts about the purchase pop out in the customers’ heads. Make the checkout process as fast as you can.
- “You are on the guest list”
You are hopelessly lost in the Stone Age technologies if the guests of your Magento store need to undergo a registration test. It’s high time to break the ice and let your client get what they want ASAP. Especially if they are in a hurry to give you their money.
All the benefits of these steps plus valuable bonuses are embodied in Single Step Checkout Extension for Magento websites, which is designed to simplify the layout of the checkout page and make it easier to handle. That Amasty Product is a powerful weapon that shoots a few targets at once:
- Decreases cart abandonment level
- Provides customers with the guarantees and your Magento Store with “Safety” Label
- Boosts conversion rate.
Use it and say “No!” to high level of cart abandonment.