Every serious business needs to have a website in the present times. A strong web presence is the key to having successful business. Especially when a company depends on sales for its revenue generation, a website becomes a prerequisite. Most consumers look up online before making purchases. They evaluate the company and its products after going through the website. In order to engage customers and for providing information about products, the website should be build effectively.
When it comes to building websites there are basically two options. One is to hire a dedicated web development agency and provide them details regarding how the company wants the website to be. The other option is to do the website building all by you using professional website builder tools. The first option will be more relevant if you don’t want to go through the technicalities of web development. However the second option is more preferable if you are looking for personalized web development. Building a website using website building tools is quite easy unlike popular belief. All you need to have is a basic understanding of website building attributes and a perspective of how the end product should be. Wix is a popular website building tool which is preferred by a lot of companies and individuals who venture into web development without the assistance of professional agencies.
Wix website builder is completely flash based. This software is perfect for adding animations to the website. A lot of people prefer adding animations in order to make their websites more appealing. Wix offers a range of well designed, aesthetically pleasing templates. Users can avail the service of these templates if they do not want to build websites from scratch. Once a template is selected, the editor opens to full screen. On the edit screen, users will be able to edit the color, text and images in the template. Wix will guide you through a step by step explanation of subsequent processes and your website will be developed in no time. Wix also has an efficient image processing system which is as efficient as Photoshop. Using this feature, users can edit their images to perfection.
Wix offers advanced customization capabilities which most website builders fail to offer. It also offers a range of static designs which can be used for creating impressive websites. Some of the notable features of Wix include:
- Integration of RSS feeds
- Support for contact forms
- Integration of media players
- Google maps
- Support for albums and slideshows
- Integration of comment functionalities
- Support for shopping carts
- Paypal integration
- Integration of video from Metacafe and Youtube
Wix website builder tool displays the editing option around the border of the screen. Therefore the editing functionalities are easily reachable. Users will be able to add and change images from the left side of the page. Multimedia actions and textual changes are also placed on the left side of the page. Users will be able to view the changes made and save the work from the top section of the website. Overall, Wix website builder is rated by Website Planet as a convenient and easy to use tool for developing websites.